People loved the game because of its challenging aspect and uniqueness. The reasons the players gave were important. Either people loved our game (and gave it 5 stars) or hated it (and punished us with 1 star). We looked carefully at each of all our 2000 + reviews on the USA & UK itunes stores. See this pinterest board showcasing some of the crazy tweets about the game – Ģ.Ğxtreme love or extreme hate is a good thing for an app! Given the strong momentum that twitter exhibited, we were confident that the game would receive a massive viral push to help build downloads. It was a way of expressing frustration at parking a car and also learning how to park! So many girls squealed (oops tweeted) with delight that they had managed to park all the cars in all the levels without a single crash! We realized that the game was beyond ‘just another game’. The games2win social team began noticing a flurry of tweets by young players (especially girls) just as Parking Frenzy began to climb on the iTunes charts. These are 3 important lessons that Games2win learnt along the journey:ġ. Games2win achieved this feat without any investments (0.00 dollars) in advertising, marketing or promotions. Games2win’s Parking Frenzy 2.0 with 10 million downloads Over the weekend, Games2win’s Parking Frenzy finally breached a magical 10 million-download mark (total across Android and iTunes platforms).
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